Lily Melrose is 23 year old blogger living in London. Graphic and Media design graduate, currently running two blog and working as a freelance social media consultant. She has stayed true to own personal style without following the stereotype of a “typical” fashion blogger. By doing this she was able to carve her own niche in fashion blogging by writing a relatable and realistic blog that appeals to an everyday fashion conscious girl on the street.

She launched LLYMLRS in the middle of 2009 as part of a university project. With humble beginnings starting as a showcase for her artwork and graphic design. However the blog soon moved away from art to become a personal style blog in the early months of 2010. This came about after claiming an old tripod off her Uncle. Since then the blog has achieved a cult following within the blogasphere. Opening doors for opportunities to work on blogging projects with River Island, New Look, Topshop and many other well known high street brands. On ETC LLYMLRS she writes about other passions including beauty, fashion and lifestyle that doesn't quite fit with her main blog.

LLYMLRS has also been featured in Look Magazine, Company and The Times Newspaper and other main stream press. Also being nominated for a Cosmopolitan Blog Award as “Best Established Fashion Blog” and the winner of the Company Magazine "Best Blog for High Street Lovers" in 2012.