Thursday, May 12, 2011


F&F Press Day A/W 2011



















I met Gem on Tuesday as we had some press days to go to.  The first one was Tesco F&F range, the second was New Look event, which I shall post about tomorrow. As soon as we met the lolz started. We ended up getting interviewed for Radio One (WHICH THEY STILL HAVEN'T USED) talking about young people driving and pretty much saying nothing of note. Gem had popped a button on her dress so we were searching around everywhere for a hotel to get a sewing kit from, then once we had one she went and sewed it up in the toilet. For some reason there was a saw in the bathroom, which she used to cut her threads with. I forgot to lock the door so we had so many people walk in while we were in there. I became a glorified toilet attendant passing out tissues to people! I also met the always lovely Laura & Clare. We ate macaroons and chatted about all things bloggy. Its refreshing to talk to people who are active in blogging. Seeing as when I normally talk to my friends about it they are like w/e!

I really enjoyed the colours and the prints of their Autumn/Winter collections (a theme that went on into the New Look Press day too). There is something about colours in A/W collections I just love. All the berries, mustards, navy blues and browns which seem to catch my eye! Also there was some fun prints thrown in there too. The tights and socks they had on show were just to die for! Although the overall styling of the collection wasn't to my taste (it felt a bit too "mature") there were lots of individual items and bits and bobs that would easily integrate with my personal aesthetic. I'm not 100% sure of the target market for F&F is, I have a feeling its very broad seeing as it is stocked in supermarkets. I felt that there was items that would appeal to all ages and personal tastes which I thought was great!

37 comments:

  1. the colors are indeed very nice! lovely! and for people like me, with serious colors problems they've left the camel and bege neutrals... wohoo
    and thanx for those 2 blogs you've recommended! Clare's blog is fantastic, really nice.
    I am coming to london in a month, and i would like to know if u could give me some adresses! where to get nice and not reallz pricey clothes!!! i am looking foward!
    where can i find a primark???

    have a lovely end of thursday and a nice friday!

    anna

    liveonbeauty.org

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  2. Wow, looks like you've had a great time! i'm excited for some of the pieces to hit the shops! :) how do you get to go to these events? :)

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  3. Your font is gettin smaller and smaller it hurts my eyes. Anyways I love the cardigan on the 3rd and 4th pic.

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  4. Yeah I always have a look in F&F, sometimes you can find something cool :-)

    My family/boyfriend act interested in my blog but I know they're not in the least bit bothered really :-p

    Hope you've had a nice time!

    Dayner x
    http://www.mozzypop.com

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  5. I heard you on radio one wednesday morning!
    you said something about driving to your friends, and gem said it was a bit much?
    hahaax
    hope you had a nice time!

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  6. lovely colours. and the tights and socks look really cool.
    xxxx

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  7. I love that last burgandy cardi thing! And all of those knee highs, mmmm. Longing for winter... WHUT?! Sounds like you had an awesome day, which doesn't surprise me, you both seem really fun! :)

    R - hello scrapbook

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  8. Great pics.... WOnderful creation on the 1rst pics ;)


    http://magmoiselle.fr

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  9. The collection looks lovely, and it looks like you had a really nice day. And, yay! Blogger banter! I always try and talk about blogging with my friends and it never ends well.

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  10. Love the colour palette and that fairisle coat looks amazing, as do the socks! Looks like such fun,

    Rosie x

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  11. I love all the shades of yellow in the collection!

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  12. Haha, I loved reading you guy's tweet fro the day, sounds like you had a lolworthy time! x

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  13. It seems you had fun! Though being a toillet assistant is never a good thing.
    I think the collection is nice, I wouldn't style some itens the way they did, but overall really nice.

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  14. I swear I heard the radio one thing earlier today? I would have totally forgot unless you had said - pretty sure one girl said her name was Gem? They were talking about on the spot fines for errr - speeding/uncareful driving?

    Alex
    Little Humble Fashion Abode

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  15. I hardly ever comment on your posts Lily, but I am a dedicated wee reader :) and that picture made me smile - pretty much all my fave bloggers in the one room together! Awesome! Those macaroons look so dainty and yummy. I would have pocketed a few for later :p xx

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  16. Sounds like a fun day ha! The collection looks gorgeous, love the colours. Those macaroons look amazing as well!
    Rebecca x

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  17. I agree with it seeming a bit 'mature' but they have done a pretty good job to be honest. I swear macaroons are every where at the moment! I have never actually had one, I might have to get my hands on some soon.

    http://latenightsandladderedtights.blogspot.com/

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  18. Ooh some of those colours are beautiful! Why on earth was the saw there?! xx

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  19. Lovely clothea there and the tights are super cute!

    No idea why there was a saw in the bathroom - came in handy anyway!

    xx

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  20. You lucky thing!


    http://89rottenapples.blogspot.com
    http://89rottenapples.blogspot.com

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  21. Wow you are so lucky getting a radio interview - I hope they use it soon!
    Sounds like you had a funny day - lol at cutting the thread with a saw!
    Teenage Daydreams

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  22. The events looked like so much fun! I'm so in love with the colour palettes of A/W. Normally I'm on the fence about F&F because the clothes are so hit and miss, but this collection looks lovely!

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  23. So lucky, I truly love F&F and feel that the clothes are so on trend for such fantastic prices! xx :o)

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  24. Was lovely to see you again lily, aww congrats on your baby (LV) what a beaut xxxxx

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  25. that's amazing! thank you for sharing.

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  26. great photos.
    youve got me thinking about F&F/teco clothing - which i would never considering going to for clothes!
    thank you for sharing sweetie :)

    sharlxo.blogspot.com

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  27. hay was great to meet you!!

    gorgeous pics! mmmmm macaron memories!xx

    sooooo jel about you LV! you lucky little lady!

    xoxo

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  28. Pretty sure you were on R1, i recognised your voice. Listen back to chris moyles thursday morning!

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  29. love it!

    http://lovesljd.blogspot.com/

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  30. Wow. That's Tesco?
    I may actually have to look at their stuff, that cape in particular, although I have no idea when I'd where it considering its white and I'm prone to um.. accidents, shall we say.
    http://eatthatbatman.blogspot.com/

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  31. Really love the stockings and tights, but also the colour scheme and the white coat.

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